What is user experience design

I am undertaking a masters by research in user experience design (IT/HCI) looking at the role design artifacts can play within UXD.
(Hence my infrequent blogging these days.)

Here is a little presentation I prepared for one of my research preparation classes.
Please leave me a comment if you like it.

:)

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Spencer Tunick – Global Warming Shoot

BY: Spencer Tunick with Greenpeace
Video of the making of this…
More images
from this shoot

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Spreading good via YouTube

Check out this great video channel by Danny & Charlie.

There are around 40 mash-up, doco style videos on their channel where they trapse around London with a mega-phone hugging policeman,  telling people to get back to work as they don’t want to regret missing any work time when they are old, and chatting to people about “big brother culture”, “terrorism”, “surveillance”, “consumerism” etc….

There is a very spiritual strand to this work…and also an extremely irreverent one….

This reminds me of a modern day version of the guy in the park standing on a box talking about poltics etc….but this is via image and social media….

It’s just the medium and not the messages that have changed ;)

Check out Charlie’s story and his reason for making these videos

Check out the channel and as Charlie says

“KEEP FIGHTING THE GOOD FIGHT THE WORLD IS YOURS DON”T FORGET THAT”

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Amazing Animation + Street Art

This takes both street art and animation to a different level!
WAY COOL!!

Much more cool stuff like this on the Wooster Collective street art blog: http://www.woostercollective.com/

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Worlds first digi novel: Level 26

Level 26

Anthony Zuiker, the creator of CSI is launching “the world’s first digi-novel” called Level 26.See the official trailer.

Each book has a “cyber-bridge” which is “like getting a move inside every book”…whereby every 20 pages you get codes which unlocks broadcast quality video footage on the website.

The site also has community features including a forum where people can suggest ideas for future books and discuss the characters and story line of the first book.There is also a live chat room and a blog.

Interesting approach – could this be the modern day book club?

I would be very curious to know what percentage of people who have bought the book engage access the video content and view/enagage with the community section.

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Interaction Design and the Purple Cow

This video below talks about why interaction design matters.
It is aimed at marketers….

Marketing is about people’s relationship to products.
Marketing gets people to purchase products…

But what happens after the purchase has been made and the person interacts with the product?

Interaction design (and designing for user experience) affects the relationship a person has POST – purchase.

It’s essential for customer advocacy and creating buzz, and ensuring that your product is a purple cow.

The punchline for me –> MARKETERS : make sure you get marketing budget for interaction design work :)
It’s so important!

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Disneyland Iguide App by Walkee

AppCraver report a new iphone app to assist your visit to Disneyland: Disneyland iGuide by Walkee

The app can be used for planning your trip,  during your visit, and can allow you to add your own notes and photos from your visit to review after your visit.

Through addressing, all stages of a persons engagement at Disneyland – before, during and after – and for a price of $2.99, this application is well considered and useful to the consumer.

Whilst on location, GPS features can help you get from attraction to attraction.

Select what you would like to visit, including rides, diners, and toilets and see them displayed on a map, which according to the company lets you zoom in closer than any other available map of the park.

Additionally, the app allows users to share information about their experience at the park with each other through the application. For example, they can record and share their wait in lines for rides…and other up to the minute details.

You can also record your pathway through the park, making notes and snapping photos which gets associated with your location and can be accessed via the map. (I love geo – spacial organising of content!)

The next version of the app will also include social media integration, for example posting pix to facebook.

A nice way to remeber and share your visit to Disneyland with others.

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social media campaign for social change

It does'nt have to happen logoThe “it doesn’t have to happen campaign” was launched in May last year, so it is not new, but I think it’s a good example of an effective social media campaign aiming to affect social change.

As you are aware, there has been a rise in the number of knife stabbings in the UK. Last year, the British Home Office invested 3 million pounds on a multi-channel campaign to promote their anti-knives message.

A lot of the collateral for this campaign was used on social media platforms, and interestingly the campaign was co-created with English youth. Some more info on the non-digital components of the campaign can be found on the government Crime Reduction site.

Some executions include:

  • a Bebo page with an interactive add your own brick widget, YouTube videos, related playlists, forum and other features. (Interestingly, the campaigns URL http://www.itdoesnthavetohappen.info and http://www.itdoesnthavetohappen.co.uk both redirects to it’s Bebo page.)
  • interactive video banners
  • user generated comp to create your own anti-knife song (vote for your fave mc)
  • YouTube presence is interesting – the only seemingly official video shows a lecture by a doctor on how to treat a stab wound. There are also a lot of comp entries in there.
  • There are some videos on the Bebo Page via motion box

Campiagn at the end of July 09 reported the success of this campaign as:

“Effectiveness data indicates that it has struck a chord with its target audience of ten- to 16-year-olds. Overall, the campaign generated more than 12 million views of its viral ads and more than 187,000 visits to the Home Office’s online campaign hub. And, a Mori survey showed 73 per cent of ten- to 16-year-olds agreeing the ads made them less likely to carry a knife.”

This video shows some of the off-line promotions that form part of this campaign

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Internet Concept in 1934?

The visionary Paul Otlet in his work the “Treatise on Documentation” written in 1934 portrayed a very early picture of computers and the internet.

Check out his idea about the “televised book”

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Augmented Reality: Navigating the NY subway

Augmented reality apps – they’re everywhere!

( time to add an augmented reality category to this blog!)

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